HD44780 based LCD displays are very popular for embedded projects because they are cheap, easy to interface, can display characters, consume power lot less than seven-segment displays, and most of the present day compilers have in-built library routines for them. However, the only disadvantage is that they require at least 6 I/O pins of microcontroller. Well, you may ask, isn’t that less than what seven-segment displays require? Yes, that’s true but there are circumstances where you don’t have left enough pins for LCD display.
Why pay for Serial LCDs when you can make your own? - [Link]