It's obvious.
Farnell (and others like Digikey etc) have had database portals in place for
some time (after a long period of refusing access), where CAD software can
now pull component data and pricing etc directly from their site.
It's the next CAD revolution, all of your data (schematic, footprint,
datasheets, pricing, stock etc) will come direct from the likes of Farnell,
Digikey, Mouser etc.
http://au.farnell.com/jsp/bespoke/bespoke9.jsp?bespokepage=farnell/en_SG/designlink/index.jsp
If Farnell have their own ECAD software that links to this database then
they will sell more parts.
Dave.
Yes, they will sell more parts.
However, I would say that Farnell is in now way like digi-fart.
They began as sellers of a much more sophisticated and expensive
product line. They may now sell everything under the electronic industry
sun, but they at one time were very specialized.
Digi-key, on the other hand, has always been the k-mart type "store"
where a more diverse product category and brand spectrum were sold.
So, sure, they may NOW be like them. They would likely come out on top
of this industry, even without this move though, because of their core
customer base from when their customers were more specialized as well.
They also have all their new customers.
I think they are a far better organized firm.
Watch their stock rise as digi-fart and the other guys fall...
But yeah, this is just another form/way of someone SPAMMING you in
your job.
